Scrunchie | Lilac

Effortless. Soft. The bold essential. A signature silhouette in a super-soft ribbed knit, anchored by a light lilac hue. It’s the perfect hair elastic with a generous flair—designed for those who need a secure hold with a bit more presence.

The Performance: A high-volume aesthetic with a grip that won't quit. Ideal for full messy buns and statement ponies, providing a reliable, snag-free finish for all-day wear.

The Ritual: Hand wash, lay flat, and repeat.